Branded content explainer style video outlining brain development research undertaken by The Lieber Institute.
Role: Design Lead, Animator
Programs: Illustrator, After Effects
A strong visual language was established at the outset to help connect the series stylistically.
The goal was to create a world that was both simple and visually arresting through the implementation of geometric patterns and a limited color palette.
Dynamically resizing frames were coded for versatility, used both as transitions and to display simultaneous information and imagery.
